How to Get Your First 100 Followers on Depop
Mayank Makwana
How to Get Your First 100 Followers on Depop
Starting on Depop can feel like shouting into the void. You’ve sourced amazing items, taken photos, and written descriptions, but the followers just aren’t showing up. Gaining that initial traction is often the biggest hurdle for new sellers. Getting your first 100 Depop followers is a critical milestone that signals to the algorithm and potential buyers that your shop is legitimate and worth watching.
Building a follower base isn’t just a vanity metric; it’s about creating a built-in audience for your new listings, increasing your sales velocity, and establishing your brand in a crowded marketplace. More followers lead to more likes, more engagement, and ultimately, more sales.
This comprehensive guide will walk you through the essential strategies to get followers on Depop. We’ll cover everything from profile optimization and listing best practices to advanced engagement tactics and social media promotion. With these tips, you'll learn exactly how to get more followers on Depop and set your shop up for long-term success.
Optimize Your Depop Profile for Followers
Your profile is the front door to your Depop shop. Before a user even looks at your items, they see your photo, handle, and bio. A polished and professional profile is non-negotiable for converting visitors into Depop followers.
Crafting the Perfect First Impression
First impressions are formed in seconds. Ensure yours encourages a potential customer to click the "follow" button.
A seller should use a clear profile photo. This can be a high-quality headshot or a well-designed logo that represents your brand. A clear photo builds immediate trust and makes your shop feel more personal and professional.
Your bio is your elevator pitch. You need to add a short, catchy bio that clearly defines your niche. For example, a bio like “Y2K streetwear – worldwide shipping” instantly tells visitors what you sell and who you ship to. It’s concise, informative, and helps attract your target audience.
Consistency is key for brand recognition. A seller should keep their profile name and handle consistent across all platforms. If a buyer discovers you on TikTok, they should be able to find you easily on Depop using the same name.
Building Trust and Authority
Beyond the basics, your profile should show that you are an active and engaged seller. Linking your other social media accounts is a powerful way to build social proof.
You should link an Instagram or TikTok account to your Depop profile. This shows potential followers that you have an active presence elsewhere and allows them to see more of your brand’s personality, driving more engaged Depop followers to your shop.
Create Irresistible Depop Listings
Your listings are the heart of your Depop business. High-quality, visually appealing, and informative listings not only sell items but also convince shoppers to follow you for future drops. Every listing is a new opportunity to gain a follower.
The Art of Product Photography
Depop is a highly visual platform. Your photos must be compelling enough to stop a user from scrolling.
Always use natural light or a clean, uncluttered background for your posts. Good lighting shows the true color and condition of the item, while a simple background ensures the product is the star of the show.
While heavy filters are a no-go, you should edit your posts slightly for a polished look. Simple adjustments to brightness, contrast, and sharpness can make a photo look professional and appealing. The goal is clarity, not alteration.
To capture a buyer’s full attention, use multiple photos for each listing. Include full-length shots, different angles, and close-ups of important details like fabric texture, brand tags, or any unique features. This thoroughness builds buyer confidence and demonstrates your commitment to quality.
Curating a Cohesive Shop Aesthetic
A strong aesthetic helps your shop stand out and attracts followers who identify with your brand’s style.
Create an aesthetic feed that matches your niche. If you sell vintage '70s clothing, your photos should reflect that era through color palettes, backgrounds, and styling. This creates a cohesive and visually pleasing first impression for anyone who lands on your page.
Depop sellers can also use staging and props to create intentional backgrounds that highlight the product. A well-placed plant, a vintage book, or a textured rug can provide aesthetic value and help you gain more followers for your Depop shop.
You should also adhere to a carefully crafted overall theme across all main item photos. This could be a consistent color palette, a specific way you model items, or a uniform background. This cohesion makes your shop instantly recognizable and attractive to potential followers.
Writing Descriptions and Titles That Convert
Once your photos have grabbed a user's attention, your title and description need to seal the deal and provide crucial information for both the buyer and Depop’s search algorithm.
On Depop, the first sentence of your description becomes the title of the listing. Make it count. Be specific in your titles, such as “Black Oversized Nike Hoodie L” instead of a generic phrase like “Cool Hoodie.” A descriptive title improves your visibility in search results dramatically.
Your descriptions must be thorough. Craft item descriptions that include all relevant details like brand, size, style, measurements, and condition. The more information you provide, the more you build trust and reduce back-and-forth questions.
Don’t forget to fill in all optional details in each listing. This includes fields like item type, color, and style. Populating these fields helps Depop’s algorithm categorize your item correctly, showing it to more relevant buyers and increasing your chances of gaining a follower.
Leveraging Hashtags for Maximum Reach
Hashtags are a powerful tool for getting your items in front of the right audience. A smart hashtag strategy is essential to get followers on Depop.
Use 5–10 relevant hashtags on each post. Focus on a mix of broad and specific tags, like #Streetwear, #Y2K, and #VintageLevis. This helps users who are searching for those specific terms discover your shop.
Depop sellers can utilize hashtags more effectively by focusing on aesthetics rather than just item attributes. Using tags like #cleangirl, #fairycore, or #barbiecore attracts shoppers who browse by a specific vibe, which is a common behavior on the platform. On X (formerly Twitter), hyper-specific hashtags yield even better results.
Crucially, you should only add relevant hashtags to your listings. Using irrelevant tags just to get views will place your items in front of uninterested shoppers, hurting your listing's performance and making your shop appear spammy.
Proactive Engagement Strategies to Gain Depop Followers
You can’t just list items and wait for the followers to roll in. Active and strategic engagement within the Depop community is one of the fastest ways to grow your audience.
Engaging with the Depop Community
The best place to find your future followers is among the customers of your successful competitors.
First, go to a popular Depop seller in your niche. Look at who is following them and who is liking their posts. These users have already shown interest in the types of items you sell.
Next, start to follow and like posts from that popular seller's followers. This simple act puts your profile directly in their notifications, often leading to a follow-back.
You should also engage with accounts that follow or like your competitors. A simple follow or a few likes can be enough to get them to check out your shop.
To build backlinks to your store and signal your activity to the algorithm, make it a habit to like items on the explore page and other items within your niche. This simple, consistent activity increases your overall visibility on the platform.
The Power of Following and Initial Engagement
When you're just starting, you need to be proactive. Follow and engage with others initially to gain followers and increase your shop's perceived value. A shop with zero followers can seem untrustworthy, so building that initial number is crucial for social proof.
Advanced Tactics for Rapid Follower Growth
Once you’ve mastered the basics, you can implement more advanced strategies to accelerate your follower count and boost your sales.
Smart Pricing and Promotion Strategies
Pricing isn’t just about making a sale; it’s a tool for engagement and follower growth.
Leverage price drops. When you lower an item's price, Depop notifies every user who has liked or saved that item. This brings a wave of potential buyers back to your shop, many of whom will follow you to catch future deals.
You can also send personalized discounts directly to buyers who have liked an item. This targeted promotion is highly effective for making a sale and increases the likelihood that those buyers will follow your shop for future items and deals.
Depop has a culture of negotiation. Be open to negotiating with buyers to close a deal, especially since the platform has a built-in offers system. A successful transaction often leads to a positive review and a new, loyal follower.
You can also create listings that highlight discounted prices or special promotions. Consider making "Meet the Seller" posts that include a significant discount to achieve maximum search visibility and introduce your brand to new people.
Boosting Your Visibility on the Platform
Depop offers several tools and features to help you get more eyes on your items.
Use the "Boost items" feature. This paid option pushes your listings higher in search results, exposing them to a much larger audience of potential buyers and followers.
A clever trick to increase visibility is to add international shipping to all your items. Even if you don't actually want to ship internationally, enabling this option can increase your item's views, as it will appear in searches for users in other countries. More views can lead to more likes and, consequently, more followers.
Staying Active and Consistent
Depop’s algorithm rewards active sellers. Consistency is one of the most important factors in learning how to get more followers on Depop.
You should post frequently. The more you list, the more opportunities you have to be seen. Aim to list or relist 5-6 items daily to keep your store looking fresh and to stay at the top of the feed.
To maintain a favorable position in the algorithm, ship your items within 24 hours. Fast shipping leads to happy customers, positive reviews, and repeat business.
Over time, listings can go stale. Use an app to cycle your listings periodically. Relisting an item gives it a fresh boost in the algorithm, as if it were a brand new post. This is a key strategy for maintaining visibility without constantly needing new inventory.
Using Social Media to Funnel Followers to Your Depop Shop
Promoting your Depop shop on other social media platforms is a powerful way to drive external traffic and gain followers who are already invested in your brand.
On Instagram, you should create a separate business account specifically for your Depop business. This keeps your personal life separate and gives you access to professional analytics.
Upload anything you upload to Depop to your Instagram as well. Create posts or Reels showcasing your items, and use Instagram Stories for behind-the-scenes content.
Your Instagram posts should include a mix of general and specific hashtags, such as #aesthetic, #vintage, #y2k, #secondhand, and #thrifting. Most importantly, always include the #Depop hashtag. Using it could lead to a feature on Depop's official Instagram account, which can dramatically increase your followers overnight.
TikTok
TikTok’s algorithm is incredibly powerful for reaching new audiences. To leverage it, you need to open a TikTok Business Account, which allows you to embed a direct link to your Depop shop in your bio.
You should post your items on TikTok at the same time you upload them to your Depop store. Create engaging videos like try-on hauls, styling videos, or "pack an order with me" content.
X (formerly Twitter)
Don't overlook X. Depop sellers can use the platform by uploading videos or embedding links directly into their posts to direct buyers to their Depop shop. Focus on using hyper-specific aesthetic hashtags like #fairycore for better results.
Pinterest is a visual search engine, making it a valuable tool for promoting a Depop shop. A large portion of Pinterest users come to the platform specifically for fashion inspiration.
Sellers can pin their best listing image, add a descriptive caption, and include relevant hashtags. Taking and pinning high-quality, well-staged product images increases the chances of getting traction and driving more followers to your Depop shop.
The Secret Weapon: How We Accelerate Your Growth
Implementing all these strategies—optimizing, listing, engaging, and promoting—takes a significant amount of time. As a reseller, your time is your most valuable asset. That’s where our platform comes in. We simplify and automate the tedious parts of running a resale business, giving you back time to focus on what truly matters: sourcing great products and growing your brand.
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Our platform lets you turn photos into listings instantly. Just upload your photos, and our AI will create complete listings with optimized titles, detailed descriptions, and suggested prices. As FabFam, a reseller from Washington, says, "Reeva has cut my listing time by more than half. I can take photos, voice-to-text my details, and let Reeva handle the rest."
With our multi-store support, you can sell across all your stores and reach more buyers effortlessly. List your items everywhere with one click, publishing to marketplaces like Poshmark, eBay, Mercari, and Depop without ever switching tabs. Hiview Reloved noted, "It has made it easy to expand to eBay and Depop. I’ve created more listings in the few months of using Reeva than I was able to create all of last year when trying to do it on my own."
Automate Your Way to More Sales and Followers
Consistency is crucial for the Depop algorithm, but it's hard to maintain manually. We automate the repetitive tasks that boost your visibility and drive sales.
You can automatically relist stale products to keep them at the top of search results. This directly addresses the pro tip of cycling listings to give them a fresh boost, ensuring your items are always visible without you lifting a finger.
You can also send personalized offers to buyers automatically. This feature helps you capitalize on the strategy of sending discounts to likers, increasing conversions and encouraging followers.
Our auto-delist feature instantly delists sold items across all your platforms to prevent overselling. AlistairBP from Georgia calls this a can't-live-without feature: "The feature I use 100% the most—and couldn't live without—is the AUTO-DELIST feature."
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Accessible and Transparent Pricing
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The Quick-Gain Strategy: A Note on Buying Followers
While organic growth is the foundation of a sustainable business, some sellers look for a jump-start. For those who want to boost their numbers quickly, it is possible to purchase real followers from active Depop users.
Services like SellBoostHub.com offer 100% real and active Depop followers. They provide a secure method that requires no password and comes with a lifetime no-drop guarantee. The delivery is designed to be fast but natural. They even offer a free trial to get 10 followers.
This can be a way to get past the initial "zero follower" hurdle and establish social proof, but it should be paired with the organic strategies outlined in this guide for long-term, meaningful growth.
Conclusion: Your Path to 100 Followers and Beyond
Gaining your first 100 followers on Depop is an achievable goal that unlocks the next stage of your reselling journey. It requires a strategic combination of a polished profile, high-quality listings, proactive community engagement, and smart social media promotion.
By optimizing your shop's aesthetic, writing detailed descriptions, using relevant hashtags, and interacting with the right users, you will steadily build an audience of engaged Depop followers.
As you grow, the key to scaling is efficiency. Manually listing on multiple platforms, relisting stale items, and sending offers takes hours away from the tasks that actually grow your business. Our platform is designed to handle this workload for you. By automating listing creation, cross-posting, and daily engagement tasks, we give you the freedom to focus on sourcing, styling, and strategy.
Ready to run and grow your resale business with ease? Start your free trial today and see how our platform can help you scale your Depop shop and beyond.