What to Sell on Poshmark: The Most Profitable Items Guide

What to Sell on Poshmark? The Big Picture

Poshmark is a goldmine for resellers, but navigating its vast marketplace can feel overwhelming. You know there’s money to be made, but the crucial question remains: what to sell on Poshmark for a consistent profit? The answer lies in understanding the data, trends, and buyer behavior that define the platform.

This guide cuts through the noise. We’ll dive deep into the specific categories, brands, and items that generate the most revenue, based on recent Poshmark data. We'll explore what sells best, from high-end luxury to high-volume athleisure, giving you a clear roadmap for sourcing inventory that moves.

Knowing what to sell is half the battle. The other half is selling it efficiently. As your business grows, listing, sharing, and managing inventory can consume all your time. That’s why we’ll also show you how to automate and scale your operations, so you can focus on growth, not just maintenance.

Top Poshmark Categories That Generate the Most Revenue

When you’re deciding what sells on Poshmark, looking at the highest-earning categories is the perfect place to start. The data from September 2024 clearly shows where buyers are spending their money, providing a blueprint for what you should be sourcing.

Unsurprisingly, women’s fashion absolutely dominates the platform. The sales volume for women’s clothing and accessories far outweighs all other departments, making it the most lucrative area for sellers to focus on.

The top seven highest-revenue categories are all dedicated to women’s fashion, underscoring its importance. Here’s a breakdown of the top 25 departments on Poshmark by revenue.

The data is clear: shoes, bags, and dresses are the power players. Women's Shoes and Women's Bags sit at the top, consistently topping the charts and proving to be the most reliable money-makers.

While women's fashion is the main event, men's fashion is a growing and profitable niche. Men's Shoes, Shirts, and Accessories all rank highly, showing strong demand. Seasonal items also present a great opportunity; the high ranking of Jackets & Coats and Swimwear proves that sellers can make significant money by catering to the time of year.

Tracking which categories are performing best is essential for smart sourcing. Our platform includes powerful business analytics that let you track your own sales and profits, helping you understand which categories and brands are most profitable for your specific business. This data-driven approach allows you to make smarter decisions and invest your money where it counts.

Ready to see what's working in your own closet? Start your free trial of Reeva today and get a clear picture of your business performance.

The Most Profitable Brands to Sell on Poshmark

While categories give you a broad idea of what to sell on Poshmark, honing in on specific brands is where you can truly elevate your profits. Branded items are what buyers search for, and carrying the right names in your closet can make all the difference. The best-selling brands fall into two main groups: high-end luxury and popular high-volume brands.

High-End Luxury Brands

Poshmark is still the go-to marketplace for high-end women's fashion, where luxury brands experience outsized revenue. These brands command high prices and attract serious buyers willing to pay for quality and prestige. For sellers, this means higher profit margins per sale.

The top of the revenue charts is dominated by iconic fashion houses. These brands consistently bring in the most money on the platform:

• Louis Vuitton (#1)
• Gucci (#2)
• Chanel (#3)
• Prada (#11)
• Christian Louboutin (#16)
• Yves Saint Laurent (#17)
• Burberry (#22)
• Dior (#23)
• Hermes (#30)

Focusing on luxury handbags and shoes from these brands is a proven strategy for success. Items like Louis Vuitton bags, Gucci shoes, and Chanel accessories are perennial best-sellers that buyers actively seek out.

Popular High-Volume Brands

Not all profit comes from four-figure sales. Many sellers build thriving businesses on popular, more affordable brands that sell in high volumes. These items have a lower price point but move quickly, ensuring a steady cash flow.

Athleisure is a dominant force in this space. Buyers love sportswear, and brands like Lululemon and Nike sell a ton of volume. Their high rankings prove that workout and lifestyle apparel are incredibly popular.

Trendy and affordable "fast fashion" brands also perform exceptionally well. Names like Zara and Free People rank in the top 50, showing that buyers come to Poshmark for current, stylish pieces at a good price.

Here are some of the top brands in this category:

• Lululemon Athletica (#4)
• Nike (#5)
• Free People (#6)
• Anthropologie (#7)
• J. Crew (#8)
• Coach (#9)
• Zara (#12)
• Madewell (#13)
• Adidas (#15)

Selling these top brands means you're listing items that are already in high demand. However, it also means more competition. To make your listings stand out, you need to be fast and efficient. Our platform is built for this. We help you turn photos into complete, optimized listings in an instant. With our automation tools, you can share your closet constantly to keep your items visible to buyers.

Try Reeva's AI-powered listing tool and see how much faster you can get your inventory live.

Identifying Top Reselling Opportunities on Poshmark

Knowing the top categories and brands is a great start. But to truly maximize your profits, you need to know the *specific items* that offer the best return on investment. By analyzing demand versus supply, we can identify key opportunities for sellers.

Top 10 High-Profit Opportunities

The best opportunities for high-profit sales are found at the intersection of a top brand and a top category. According to September 2024 data, these are the items with the highest opportunity scores, meaning they have high demand and strong sales prices.

1. Louis Vuitton Women's Crossbody Bags
2. Louis Vuitton Women's Shoulder Bags
3. CHANEL Women's Shoulder Bags
4. Christian Louboutin Women's Heels
5. Mac Duggal Women's Maxi Dresses
6. Louis Vuitton Women's Wallets
7. Gucci Women's Crossbody Bags
8. lululemon athletica Women's Leggings
9. CHANEL Women's Crossbody Bags
10. lululemon athletica Women's Athletic Shorts

The trend is undeniable: luxury women's bags and shoes are where the biggest money is. Louis Vuitton, Chanel, and Gucci dominate the list, particularly with their crossbody and shoulder bags. High-end items like Christian Louboutin heels and trending formalwear from Mac Duggal also present strong opportunities for sellers to make significant profit on a single sale.

Top 10 Low-Cost, High-Volume Opportunities

For sellers who prefer a faster turnover rate, focusing on low-cost, high-demand items is the ideal strategy. These are products with high sales volumes and more accessible average sale prices. They are perfect for building a business based on frequent sales.

Here are the top low-cost opportunities based on an adjusted score that prioritizes volume:

1. lululemon athletica Women's Athletic Shorts
2. lululemon athletica Women's Leggings
3. Nike Kids's Sneakers
4. lululemon athletica Women's Sports Bras
5. Anthropologie Women's Earrings
6. Alex and Ani Women's Bracelets
7. Nike Men's Athletic Shoes
8. Birkenstock Women's Sandals
9. Nike Women's Athletic Shoes
10. Converse Women's Sneakers

This list is topped by athleisure giants Lululemon and Nike. Items like athletic shorts, leggings, sports bras, and sneakers are excellent for maximizing sales. Brands like Birkenstock, Converse, and Anthropologie also offer lucrative opportunities in more affordable categories, showing strong and consistent sales performance.

Whether you adopt a high-profit or high-volume strategy, managing your inventory becomes crucial, especially as you scale. Our platform simplifies this process. You can manage hundreds of listings in bulk and use our auto-delist feature to instantly remove sold items from all marketplaces—like Poshmark, eBay, Mercari, and Depop—preventing overselling and saving you from potential headaches.

Explore how Reeva can help you manage your inventory with a free trial.

How to Maximize Your Sales on Poshmark: Practical Tips

Sourcing the right items is the first step. The next is presenting them in a way that converts browsers into buyers. Following these best practices will help you create listings that sell faster and for better prices.

Create Descriptive, Keyword-Rich Titles

Think like a buyer. How would someone search for your item on Google or Poshmark? Your title should be specific and packed with keywords. Always include the brand name if it's recognizable. Also include the style name or print name if you know it, as well as the item type (e.g., "Maxi Dress," "Crossbody Bag"). Adding terms like NWT (New With Tags) or NWOT (New Without Tags) is also very helpful for buyers.

Price Your Items Strategically

Price your items based on their current market value, not what you originally paid. An item's value decreases if it's an older style or has been worn. A great strategy is to search for your exact item on Poshmark to see what other sellers are listing it for. Pricing yours slightly lower can give you a competitive edge. If you can't find comps, Poshmark’s pricing recommendation is a good starting point.

Take High-Quality Photos

Clear photos are non-negotiable. Use a clean, blank background to make your item pop. Take multiple pictures from different angles, including the front, back, and close-ups of important details like tags, sleeves, or unique hardware. Always be transparent about the item's condition. Photograph any imperfections and disclose them in the description to build trust and avoid issues later.

For your cover photo, using a model shot (either of yourself or from the original retailer) can dramatically increase interest.

Ship Fast and Package Well

Fast shipping is key to getting great reviews on Poshmark. Once an item sells, Poshmark provides you with a pre-paid shipping label. Print it, attach it to your package, and drop it in your mailbox or at the post office. Using cute poly mailers adds a nice touch, and you can get free Priority Mail boxes from the post office that are compatible with Poshmark’s labels.

Engage with the Poshmark Community

Poshmark is a social marketplace. Utilize Posh Parties by sharing your relevant items to get them in front of a large, targeted audience. Engaging with other users is also important. Share listings from other closets that you think your followers would like. Often, those sellers will return the favor, helping to grow your reach.

Offer Bundle Discounts and Negotiate Offers

Encourage larger sales by offering a discount for bundles. You can set this up in your closet settings; for example, offering 10% off for buyers who purchase two or more items. Buyers will also make offers, and you can choose to accept, decline, or counter. Responding quickly to offers and questions is a great way to close a sale.

Ready to Scale? How Reeva Transforms Your Resale Business

Knowing what sells on Poshmark is the foundation. But as you find more profitable inventory, you’ll face a new challenge: the time-consuming administrative work required to run and grow your business. Listing, cross-listing, sharing, delisting, and bookkeeping can quickly become a full-time job.

This is where resellers often hit a wall. To truly scale, you need to upgrade your process by investing in tools that automate tasks and give you back your time. We built our platform specifically for resale businesses looking to accelerate their growth with ease.

Sell Smarter and Faster

The most time-intensive part of reselling is creating listings. Our platform revolutionizes this process. You can simply upload your photos, and our AI will generate complete listings with optimized titles, detailed descriptions, and suggested prices. What used to take hours now takes minutes.

Once your listing is ready, you can publish it everywhere with a single click. Our multi-store support lets you list on Poshmark, eBay, Mercari, and Depop simultaneously without ever switching tabs. This maximizes your reach and sales potential effortlessly.

As our customer FabFam noted, "Reeva has cut my listing time by more than half. I can take photos, voice-to-text my details, and let Reeva handle the rest."

Save Time with Automation

To succeed on Poshmark, your closet needs to be active. Our automation tools work for you around the clock. We can automatically share your products to increase visibility, send personalized offers to interested buyers, and relist stale products to keep them fresh in search results.

Perhaps most importantly, we instantly delist sold items across all platforms to prevent overselling. This feature is a game-changer for multi-platform sellers.

AlistairBP, one of our users, said, "The feature I use 100% the most—and couldn't live without—is the AUTO-DELIST feature."

Grow Your Business with Ease

As your inventory grows, management becomes more complex. Our platform provides the tools you need to handle it. You can update and manage hundreds of listings in bulk, track your sales and profits with powerful business analytics, and even give team members access with multi-user accounts.

By streamlining your workflow, you free up time to focus on what drives growth: sourcing more products. TUFFNY, a New York-based reseller, found that "Since using Reeva, I've cut down my admin time by at least 30%, giving me more time to source new products and expand my business."

Our customers have seen incredible results:

• Nuzzydeals: 7x increase in sales
• Vintage Vault WV: +372% items sold in 3 weeks
• AlistairBP: Grew from selling 3-5 items a week to 10-15 items a day
• TuffNY: 50% increased listing speed and 30% less admin work

Simplify Your Finances

Forget confusing spreadsheets. Our platform includes full-service accounting built for resellers. You can connect your bank accounts to automatically record transactions, fees, and expenses. Simply snap a photo to attach receipts for seamless record-keeping and audit protection. We categorize your income and expenses, making tax time simple, and generate clear profit and loss reports to help you make smarter business decisions.

As PCT Vintage Finds said, "No more spreadsheets. My bookkeeping is now all automated thanks to Reeva accounting."

Your Next Steps to Poshmark Success

You now have a clear guide on what to sell on Poshmark for the best results. Women’s fashion, particularly shoes, bags, and accessories, remains the most profitable area. Sourcing high-end luxury brands like Louis Vuitton, Gucci, and Chanel can yield high-profit margins, while popular brands like Lululemon and Nike drive high-volume sales and fast turnover.

Knowing what inventory to buy is the first critical step. The next, and arguably more important for long-term growth, is implementing an efficient system to manage and sell that inventory. The faster you can list, the more you can sell. The more you automate, the more time you have to source.

Stop letting manual tasks limit your potential. It’s time to focus on what truly matters—finding amazing products and growing your sales. Our all-in-one platform gives you the tools to do just that, from AI-powered listings and cross-platform automation to integrated accounting.

Start your 7-day free trial of Reeva today and discover how our platform can transform your resale business and help you scale with ease.