Why Reeva Is Safer Than Every Chrome Extension-Based Crosslisting Tool

If you’re serious about reselling online, choosing the right tools to power your business isn’t just about convenience—it’s about safety, reliability, and peace of mind.

At Reeva, we often hear the same question from new users:
“What makes Reeva different from tools like Vendoo?”
The short answer? Reeva is cloud-based. Vendoo and similar tools are built on Chrome extensions. And that difference matters—a lot.

Here’s why Reeva is the safer, smarter choice for your resale business.

First, What’s the Difference Between a Chrome Extension and a Cloud-Based Tool?

Let’s break this down in plain terms.

• Chrome extensions are little apps that live inside your browser. Tools like Vendoo use them to interact with resale marketplaces like eBay, Poshmark, and Etsy. To work, they ask for access to everything you’re doing online—your browsing history, what you type into forms, your logins, and more.
• Cloud-based tools, like Reeva, don’t live in your browser. They run on secure servers (the same kind trusted by banks and hospitals) and manage your listings and data safely, without ever touching your browser or asking for intrusive permissions.

Think of it like this:
- Using a Chrome extension is like handing over your house key to a stranger so they can tidy up while you’re away.
- Using a cloud-based platform is like hiring a professional cleaning crew that works in a secure building, with cameras, background checks, and locked doors.

Why Chrome Extensions (Like Vendoo) Are Risky

There’s a growing body of research warning people about browser extensions—and for good reason:

• Over 280 million Chrome users have unknowingly installed extensions that steal data, inject ads, or track personal activity.
• More than half of Chrome extensions used in business environments ask for high-risk permissions—like access to your cookies, passwords, or all the sites you visit.
• Many extensions are developed anonymously or are no longer actively maintained, leaving known security holes wide open.

As Or Eshed, CEO of LayerX Security, explains:

"Browser extensions are the soft underbelly of web security. Although we tend to think of browser extensions as harmless, in practice, they are frequently granted extensive permissions to sensitive user information such as cookies, access tokens, identity information, and more."
[Source]

CrowdStrike reinforces this, saying:

"Think of a browser extension as a door—on one hand it opens the user to a world of new possibilities; on the other, it can also serve as a gateway to exploits."
[Source]

Vendoo requires users to install a Chrome extension to access key features. That means:

• You’re granting it access to your marketplace logins.
• You're trusting that it won’t be hijacked by hackers (or bought by a shady company).
• And you’re hoping it won’t break or conflict with another extension the next time Chrome updates.

That’s a lot of risk—for a tool your business depends on.

Why Chrome Extension Tools Are Also Less Efficient

Security risks aside, tools that rely on browser extensions introduce operational headaches:

To work reliably, they often require your computer to remain on, connected, and active. That adds unnecessary friction and risk:

• Wasted energy. Keeping your computer running 24/7 could drives up your electricity bill.
• Security exposure. A machine left idle and online is more vulnerable to cyberattacks.
• Higher risk of errors. If your computer turns off or disconnects, you might miss critical actions like delisting sold items leading to overselling or unhappy buyers.

With Reeva, all operations happen in the cloud, even while your computer is off. You never need to leave your laptop running overnight to ensure things work.

Why Reeva Is Safer by Design

Reeva doesn’t use Chrome extensions. We never ask for access to your browser, your passwords, or your browsing history.

Instead, we connect securely to marketplaces through cloud-based APIs and encrypted channels. That means:

• No browser vulnerabilities.
• No risky permissions.
• No chance of a rogue extension spying on your sales.

Cloud-based systems are designed to be secure from the ground up. As Mark Nunnikhoven, VP of Cloud Research at Trend Micro, puts it:

"Amazon S3 buckets start life completely locked down. The only person or object that can write into those buckets or read from those buckets is the one who created it."
[Source]

This “secure by default” principle is baked into Reeva’s architecture—unlike browser extensions, which begin with elevated permissions just to function.

Other Hidden Benefits of Cloud-Based Tools

Security is just one piece of the puzzle. Cloud-based tools like Reeva also offer:

✅ Reliability. Chrome extensions can break when your browser updates or when marketplaces change their websites. Reeva doesn’t rely on browser code, so we’re more stable and more future-proof.

✅ Performance. Because the heavy lifting happens in the cloud, Reeva is fast—even if your laptop isn’t.

✅ Scale. Whether you're managing 50 listings or 50,000, Reeva can grow with your business—without slowing down.

✅ Automatic Updates. No need to manually update extensions or worry about outdated versions. Reeva updates itself behind the scenes, automatically.

And the industry agrees—64% of enterprises believe the cloud is safer than traditional security models, with up to 75% of cloud providers’ R&D budgets going toward security infrastructure.
[Source]

The Bottom Line: Don’t Risk Your Business on a Browser Extension

Resale is your livelihood—and it deserves better than outdated tools that put your data, your accounts, and your customers at risk.

Browser extensions aren’t built for business-critical operations. Even Palo Alto Networks warns that:

"Browser extensions alone are not designed to be a complete browser security solution."
[Source]

At Reeva, we built a platform that’s not just powerful and easy to use—it’s built with your security in mind from day one.

So whether you’re just getting started or scaling a 6-figure resale operation, choose the tool that keeps your business safe—and keeps you focused on what matters: selling more.

Reeva is the modern, secure way to run a resale business online.

🛡️ No extensions. No risks. Just results.
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